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The distribution channel asking to become a competitor

Il canale distributivo che chiede di diventare concorrente · Strategy · Advanced

The case

Your biggest distributor, channeling 35% of sales, asks you to produce a private label line using your plants: guaranteed volumes, lower but stable margins, and the promise that the private label will not cannibalize your brand because it is positioned lower. You know the script in your industry: private labels start low and climb. Refusing hardens the relationship with someone controlling a third of your sales. How do you decide?

Il tuo distributore più grande, che veicola il 35% delle vendite, chiede di produrre una linea a marchio proprio usando i tuoi impianti: volumi garantiti, margini inferiori ma stabili e la promessa che la private label non cannibalizzerà il tuo brand perché posizionata più in basso. Sai che nel tuo settore il copione è noto: la private label parte in basso e sale. Rifiutare irrigidisce il rapporto con chi controlla un terzo delle vendite. Come decidi?

Read the case, write how you would solve it, in free text, no prompt required, and Grace's AI judges whether your solution actually works, solved or not solved, with a 0-100 score and coaching feedback that points at what is still uncovered without revealing the answer. 5 free evaluations a day in the gym and 5 on the scored exercises, counted on your account when you are signed in.

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Frequently asked questions

What is the "The distribution channel asking to become a competitor" problem-solving case on Grace?

It is an advanced-level Strategy case based on a real workplace situation. You read the problem, write how you would solve it in free text, and Grace's AI judges whether your solution actually works, and tells you what is still uncovered.

How much XP is this case worth?

Solving a advanced case earns up to 100 XP on the first successful solution. Failed attempts and repeat solutions earn much less: the reward is for cracking it.

Do I need to pay to try this case?

You get 5 free evaluations a day in the gym and 5 on the scored exercises, which this case shares with the scenarios, and no credit card is required. Beyond that, evaluations cost 1 credit each.

Is there one correct answer to "The distribution channel asking to become a competitor"?

No. Grace judges the substance of your reasoning, not similarity to a script. Different approaches pass, as long as they genuinely solve the problem within the constraints described in the case.

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