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Two dashboards, two truths: sales and finance disagree

Due dashboard, due verità: vendite e finance non tornano · Data Analysis · Advanced

The case

The CEO opens the monthly meeting with a simple question: why does the sales dashboard say quarterly revenue grew 8% while the finance one says it fell 2%? You built both dashboards, on different sources: the CRM on one side, the accounting system on the other. The possible causes are many: accrual dates versus order dates, returns and credit notes, cancelled orders never cleaned in the CRM, currency effects. The CEO wants a definitive answer by Friday and, above all, never wants to see two different numbers again. How do you proceed?

Il CEO apre la riunione mensile con una domanda semplice: perché la dashboard commerciale dice che il fatturato del trimestre cresce dell'8% e quella di finance dice che cala del 2%? Le due dashboard le hai costruite tu, su fonti diverse: il CRM da un lato, il gestionale contabile dall'altro. Le cause possibili sono molte: date di competenza contro date d'ordine, resi e note credito, ordini annullati mai puliti nel CRM, cambi valuta. Il CEO vuole una risposta definitiva entro venerdì e, soprattutto, non vuole mai più vedere due numeri diversi. Come procedi?

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