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The right product to the wrong audience

Il prodotto giusto al pubblico sbagliato · Marketing · Beginner

The case

You launched a personal finance app designed for young people (18-30): graphics, tone and advertising all on that target. After 6 months, data shows 70% of active paying users are 45-65, while young people download and churn. Brand and marketing budget are built on the wrong target. What do you do?

Hai lanciato un'app di gestione finanze pensata per i giovani (18-30): grafica, tono e pubblicità tutti su quel target. Dopo 6 mesi, i dati dicono che il 70% degli utenti attivi e paganti ha 45-65 anni, mentre i giovani scaricano e abbandonano. Il brand e il budget marketing sono costruiti sul target sbagliato. Cosa fai?

Read the case, write how you would solve it, in free text, no prompt required, and Grace's AI judges whether your solution actually works, solved or not solved, with a 0-100 score and coaching feedback that points at what is still uncovered without revealing the answer. Your first 5 evaluations each day are free.

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Frequently asked questions

What is the "The right product to the wrong audience" problem-solving case on Grace?

It is a beginner-level Marketing case based on a real workplace situation. You read the problem, write how you would solve it in free text, and Grace's AI judges whether your solution actually works, and tells you what is still uncovered.

Do I need to pay to try this case?

You get 5 free evaluations every day, shared with training scenarios, no credit card required. Beyond that, evaluations cost 1 credit each.

How much XP is this case worth?

Solving a beginner case earns up to 80 XP on the first successful solution. Failed attempts and repeat solutions earn much less: the reward is for cracking it.

Can I retry if my solution doesn't solve the case?

Yes. The feedback tells you what remains uncovered, without revealing the solution, so you can strengthen your plan and try again. After you solve it, 6 more Marketing cases are waiting.

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